Fake Science Warning: Beware of the hype!

There are many unfounded science claims about boosting IQ in the brain training and brain foods industries that have no genuine scientific basis. Many products come 'highly recommended' - with a wealth of user recommendations creatıng a positive impression. But recommendations can be misleading. In evaluating a claim that some brain training software or brain supplement increases IQ always ask yourself:

  Scientific journal article? 
Where is the peer reviewed scientific journal article that the research is based on? Where is the reference to the article on the site? If there is only a 'research institute' mentioned, or you see graphical 'data' on the website with no reputable journal that has published it, then don't trust it. It probably has no real scientific credibility.

  Website author credentials?
Who is responsible for the content of the website? Is he/she a qualified cognitive psychologist / neuroscientist working at a reputable university? If they are not a scientist, why trust the claims they make? The science is hard to get right, and takes years of training.

  IQ or something else? 
Does the intervention improve intelligence specifically or something else - like attention? Coffee helps people stay awake because it is a stimulant, but it doesn't improve IQ! There are 'smart pills' and lots of 'brain training' software on the market that improves some cognitive abilities but not intelligence. Fluid intelligence is very hard to change.

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Click on the link below to see the scientific references that this website's information and products are based on.

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scientific references